Why Explainer Videos Work
Perhaps you’ve seen the popular TED Talk “Changing Education Paradigms” delivered by Sir Ken Robinson. Despite being longer than 11 minutes—which makes it an exceptionally long explainer video—it has been seen more than 18 million times between its postings on YouTube and the TedTalks webs
What Is an Explainer Video, and Why Should I Use One?
The use of video in marketing has become more and more popular over the years. And the popularity of platforms like TikTok and YouTube means this will continue to be a valuable medium for businesses to use. According to Wyzowl’s 2020 State of Video Marketing report, 96% of people have watched an e